Third Wave Coffee has appointed Sanjay Dutta as its Chief Technology Officer (CTO), bringing in a seasoned technology leader with more than 25 years of experience across enterprise technology, digital transformation, IT operations and technology strategy. His appointment comes as the coffee and café brand continues to scale its footprint and deepen its focus on technology-led growth.
Dutta brings extensive experience from the QSR, retail, FMCG and restaurant sectors, having worked across some of the industry’s prominent brands, including Theobroma, KFC, Pizza Hut and McDonald’s. Over the course of his career, he has led large-scale technology and digital transformation initiatives spanning enterprise systems, ERP, digital and omnichannel platforms, payments, cloud infrastructure, cybersecurity, and data and analytics.
At Third Wave Coffee, Dutta is expected to play a key role in strengthening the company’s technology backbone as the brand enters its next phase of expansion. His mandate will extend beyond traditional IT operations, with technology increasingly becoming central to how modern food and beverage businesses manage customer engagement, store operations, payments, data, digital channels and overall business performance.
His experience across both global QSR networks and consumer-facing businesses positions him well to help Third Wave Coffee build scalable, integrated and connected technology ecosystems that can support the demands of a growing retail and café network.
The appointment also reflects the broader evolution of India’s organised café and QSR sector, where technology is moving from being a support function to becoming an important enabler of growth, operational efficiency and customer experience. As brands expand across markets, the ability to connect physical stores with digital platforms, data and omnichannel experiences is becoming increasingly important.
With Dutta joining its leadership team, Third Wave Coffee will look to further strengthen its digital capabilities and create technology platforms that can keep pace with its business ambitions. For the brand, the appointment marks another step towards building a more connected, data-driven and technology-enabled organisation as it prepares for its next chapter of growth.
