Wholsum Foods, the parent company of Slurrp Farm and Mille, has announced the launch of Mille Protein Powder, designed to address India’s significant dietary protein gap.
The product has been developed for everyday consumption and can be incorporated into common Indian meals. It is available in two variants:
- Coffee-Flavoured Shake: Provides 31g of high-quality protein per serving and is positioned as a convenient beverage option.
- Taste-Neutral, Heat-Stable Booster: Formulated to blend into staples such as dal, dosa, roti, khichdi, pasta, or soup without altering taste or texture.
Commenting on the launch, Meghana Narayan and Shauravi Malik, Co-founders, Wholsum Foods (Slurrp Farm & Mille), said: “Protein has often been seen as something meant for the gym — heavy shakes, dense bars, and a whole lot of jargon. But most people aren’t looking to count macros; they just want to eat well. With Mille, our goal is to bring protein back to the Indian kitchen… into your dal, your dosa, even your morning coffee. No big changes, just better choices. Because good food needs to feel familiar, delicious, and also do something good for you. And that’s exactly what Mille Protein does — light on the gut, easy to use, and made for the meals you already love.”
Mille Protein Powder is priced at Rs 1,999 for a 500g pack. It will be available through the company’s direct-to-consumer platform, as well as on Amazon and Swiggy Instamart.
