Friday, June 14, 2024
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Epigamia launches India’s first 25 g Protein Milkshakes with no sugar

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Epigamia, the flagship brand of Drums Food International recently launched India’s first 25 g protein milkshakes (ready-to-drink) with zero added sugar, zero fat and zero preservatives. It comes in two delicious flavours – Vanilla Caramel and Cookies & Cream. It is ideal as a pre or post work-out fix or simply as a protein-rich snack. Easy to carry and consume, you can say goodbye to the hassle of making protein shakes because the macronutrients are equally good!

The Turbo range of protein milkshakes are available in a convenient 250 ml bottle, making it the perfect on-the-go option. The source of protein is Milk Protein Concentrate (MPC) which has a PDCAAS score (protein digestibility scoring system adopted by US FDA) of 1, which makes it the easiest protein to digest and absorb. When compared to other ready-to-drink protein milkshakes, Epigamia’s turbo range has a better protein-to-calorie ratio (25% more protein for the same amount of calories). When compared to whey powder, the calorie and protein content of 1 bottle is at par with 1 scoop of whey powder – making it a convenient and tasty format for protein conscious people! And to top it all, it has zero added sugar, zero fat and no preservatives!

Rahul Jain, Co-Founder and CEO, of Epigamia, said, “At Epigamia, we firmly believe that enjoying a healthier lifestyle should be a flavourful and convenient experience for everyone. Today, most Indians are protein deficient. Fortunately, awareness around protein is rising and people are increasingly adding protein in their diet. Our aim is to deliver a product with an outstanding macronutrient profile, easy absorption, great taste, and convenience through our Epigamia Turbo protein milkshakes!”

These Turbo 25g protein Milkshakes are now available at select stores nationwide and online on Swiggy Instamart, Blinkit, BigBasket and epigamiastore.com

About Drums Food International: 

Drums Food International is a new-age FMCG company, makers of Epigamia – one of India’s leading health snack brands. Epigamia has become popular across a wide consumer demographic owing to its unique and contemporary product offerings.  The brand retails across approximately 20,000+ touchpoints in 30+ towns with 24 SKUs at the moment, which includes modern trade chains like DMart, Reliance, Nature’s Basket, and More retail; e-commerce platforms like Big Basket, Swiggy, Amazon, Zepto, BlinkIt, and numerous general trade retailers.

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