Saturday, September 12, 2026

As India celebrates International Burger Day 2026 alongside Eid festivities, India’s burger boom is becoming bigger, bolder and more local

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R S Roy
R S Roy
R S Roy serves as Editorial Advisor at IMAGES Group

“Burgers are a bundle of joy for the QSR industry!” says Sagar J Daryani, Co-Founder & CEO, Wow! Momo Foods, summing up the explosive momentum currently reshaping India’s fast-food landscape. As India celebrates International Burger Day 2026 alongside Eid festivities in several parts of the country, burgers have emerged as far more than a Western fast-food import. Today,…

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