Tuesday, March 3, 2026

The Untold Story of Merchandising: India’s “Silent Salesman” Shaping Consumer Choices

Must Read

On the crowded shelves of kirana stores and the neat aisles of supermarkets across India, an unseen force shapes countless buying choices every day. Merchandising, the careful art of how products are displayed, stocked, and made visible at the point of sale, acts like a silent salesperson for brands. It works quietly behind the scenes…

Membership Required

You must be a member to access this content.

View Membership Levels

Already a member? Log in here

Latest News

CK Israni Group announces MOISHI launch

CK Israni Group announces the expansion of its Lifestyle segment with the landmark introduction of MOISHI, UAE’s cult-favourite Japanese confectionery brand,...