Saturday, January 31, 2026

A New Ritual: The Rise of Non-Alcoholic Luxury Beverages in India

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In a market landscape once dominated by sugary soft drinks or celebratory spirits, a quiet revolution is underway; one defined not by compromise, but by intention. Across India’s fine-dining restaurants, luxury hotels, wellness retreats, and private gatherings, non-alcoholic luxury beverages are becoming the new symbols of sophisticated indulgence. This shift mirrors global trends. The non-alcoholic…

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