Friday, November 6, 2026
Food PremiumFood ServiceIn Focus
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Why Food Safety is a Brand Differentiator in India’s Competitive QSR Market

Kewal Ahuja
By Kewal Ahuja
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Kewal Ahuja
Kewal Ahuja
Founder & CEO, SGF (Spice Grill Flame)

In a diverse country like India, food is more than sustenance, it is a reflection of culture, comfort, as well as a medium of celebration. With the rapid growth of Quick Service Restaurants (QSRs), especially in urban and tier-2 cities, customers now have abundant choice. However, in this fast-paced, price-sensitive, and highly competitive segment, what…

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