Wow! Momo Foods Pvt. Ltd., one of India’s fastest-growing quick service restaurant chains, today announced the opening of 200 new stores during the financial year 2025-26, its highest annual store count to date. The brand now operates over 850-plus stores across 90-plus cities, firmly establishing itself as the dominant player in India’s organised momo segment.
What started as a single outlet in Kolkata in 2008 has grown into a network that added a new store every 36 hours through the last financial year. That kind of pace does not happen just like this.
The expansion comes on the back of sustained consumer demand across the Indian food service sector, shaped by a growing urban population, rising disposable incomes, and a clear shift toward out-of-home food consumption.
A wider store network has brought Wow! Momo closer to consumers in key markets, while investments in supply chain and technology have sharpened product consistency and delivery quality at scale. The brand is focusing on reaching 1200 crore revenue by 2027, numbers that point to genuine consumer pull, not just real estate expansion.
Commenting on the milestone, Sagar Daryani, Co-Founder and CEO, Wow! Momo Foods Pvt. Ltd., said: “200 stores and 40 new cities in a single financial year is a number we are proud of, but what it really represents is the depth of execution across our team, and our supply chain. We have worked hard to raise the bar on product consistency, dining experience, and speed of service, and the consumer response has validated that. In FY 2026-27, we plan to open another 150 to 200 stores, with a sharper focus on tier-2 and tier-3 markets where we see significant headroom. We are also doubling down on (tech investment) as we go deeper into these markets.”
The past year also saw the brand introduce new product formats and menu innovations, reinforcing its approach of driving category growth. The 200-store expansion also created over many direct jobs across the country, spanning store operations, supply chain, and backend support.
