Thursday, January 22, 2026

Trends and customer spending patterns in the Direct Selling Industry

Must Read

Sujit Jain
Sujit Jain
The writer is Chairman & Managing Director, Netsurf Communications Pvt. Ltd, a leading direct selling company in India that offers more than 90 natural and herbal products in 5 distinct categories i.e. Health Care, Personal Care, Home Care, Colour Cosmetics and Agriculture.

Direct Selling is a rapidly growing industry in India, and it has witnessed signifi cant changes in customer spending patterns and trends in recent years. In recent years, the industry continues with its growth trajectory, and new trends are emerging in the way customers spend their money. Let’s take a closer look at some of…

Membership Required

You must be a member to access this content.

View Membership Levels

Already a member? Log in here

Latest News

Healthy Master expands its quick-commerce presence across multiple platforms, eyes pan-India rollout

Healthy Master has expanded its presence across leading quick-commerce platforms as part of its mission to replace junk snacking with...