Thursday, February 12, 2026

The Power of Lighting: How Strategic Lighting Boosts Retail Experiences and Sales

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Rajbhushan Sawant
Rajbhushan Sawant
Executive Architecture Director, Landor India

Today’s retail design is no longer just about good-looking stores; it’s a multisensory and multidimensional narrative crafted to engage, inspire, and emotionally resonate with customers. As retail evolves more towards a customer experience-first approach, lighting has emerged not just as a functional element but as a core design strategy with the power to shape emotion,…

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