Gurugram-based children’s nutrition brand Slurrp Farm has secured Rs. 30 crore in an extended Series C funding round led by Scarlet Ventures, marking its first fundraise in nearly two years. The latest infusion signals renewed investor confidence in the millet-based packaged foods brand, which operates in the better-for-you kids’ food segment.
With this round, Slurrp Farm’s post-money valuation is estimated at approximately Rs. 810 crore (around $90 million), reflecting a reported 59% increase over its previous valuation. The company has now raised close to $18 million across funding rounds to date. Existing investors in the brand include Fireside Ventures and Raed Capital. Actor Anushka Sharma continues to be associated with the company as both an investor and brand ambassador.
The fresh capital is expected to strengthen the company’s long-term financial position and support expansion across product development, distribution, and market penetration. Slurrp Farm has been focusing on millet-based snacks, cereals, and meal solutions targeted at children, aligning with the broader consumer shift toward healthier and traditional grain-based food options.
For FY25, the company reported approximately 30% year-on-year growth in operating revenue, reaching around Rs. 95.6 crore. However, the brand continues to invest heavily in growth, with losses widening as it scales operations and brand visibility in a competitive packaged foods market.
The latest fundraise positions Slurrp Farm to deepen its footprint in India’s fast-evolving health-focused food category, particularly within the children’s nutrition segment.
