Friday, June 14, 2024

Ratnadeep: South India’s fastest-growing supermarket chain

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Embarking on its food and grocery supermarket journey in 1987 – when it opened its first store in the city of Hyderabad – Ratnadeep today ranks amongst the most credentialed and fastest-growing regional supermarket chains in India, with a footprint spanning over 4,50,000 sq.ft. Across 150 plus stores operating in Hyderabad, Secundrabad, Guntur, and Bengaluru.


Retailer/ Brand Name: Ratnadeep
Launch Year: 1987 – First store in Hyderabad
Company Headquarters: Hyderabad
Parent Company: Ratnadeep Retail Private Limited
Key Executives: Sandeep Agarwal, Managing Director; Manish Bhartiya, Director; Yash Agarwal, Director; Mitesh Bhartiya, Director
Store Count: 150+
Total Retail Area: 4,50,000 sq.ft.+
Average Size of Stores: 4,000 sq.ft.


Ownership Model of Stores: Lease; Rentals
Retail Format: 3 Store Formats — Ratnadeep Supermarket; Ratnadeep Select (large format stores); Ratnadeep Express (A pick & go format store neighborhood store)
Geographical Area of Store Operations: South India — Telangana, Karnataka, Andhra Pradesh; Across cities of Hyderabad, Secundrabad, Guntur, Bengaluru
Major Product Categories: Fruits & Vegetables; Dairy Products; Frozen Foods; Beverages; Cleaning & Sanitation; Groceries; Health & Beauty; Imported Foods; Instant Foods; Ready Foods


Average Bill Value/ Ticket Size: Rs.800
SKU Count in Stores: 18,000+
Average Daily Footfall: 950
Customers served per month: 12 lakh+
Number of Employees: 4,500+ (70% women)
Annual Revenue: Rs. 1,400 crore in FY21-22 (estimated)
Future Plans: Expand the footprint by opening multiple format stores across new locations; Open 200 stores by 2023.

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