Tuesday, June 18, 2024

Havemor launches new flavours for the Summer Season

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Havmor, a division of LOTTE Wellfood Co. Ltd,  has unveiled  a  new range of ice cream flavours just ahead of the summer season . Drawing inspiration from traditional Indian desserts, they have introduced new flavours like Shahi Kesar and Rajwadi Kulfi, as well as giving a modern twists to some classic flavors such as Blueberry Cheesecake and Cookie N Cream cone, and ice cream sandwich. Additionally, they offer new summer specials including Ratnagiri Hapus, Rose flavored ice cream, and Jaljeera & Kalakhatta for a refreshing treat.

Expressing his enthusiasm about the new launches, Komal Anand, Managing Director, Havmor Ice Cream, highlights the brand’s commitment to crafting distinctive flavors driven by a deep understanding of consumer preferences. Anand elaborates, “At Havmor, we are dedicated to innovation in our R&D endeavors. This season, we are introducing approximately 12 new flavors. Furthermore, in response to the current K-wave trend among consumers, we will be expanding the LOTTE range with new Korean-inspired products in the months ahead.” He further says, “Last year, we experienced one of the warmest summers on record, and this year’s forecasts suggest a similar trend. With the national footprint growing at a CAGR of about 20- 25% post-COVID, we expect the category momentum to continue, catering to the growing demand. We have increased the production capacity in the existing factories and will be ready to service more demand through our upcoming factory in Pune starting July-August 2024. 

The new summer flavors will be available at leading retail outlets, Havmor Havfunn parlours, and selected modern trade stores.

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