Friday, June 14, 2024

Dessert brand Scuzo Ice ‘O’ Magic Forays into Confectionery Space

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Scuzo Ice ‘O’ Magic, a dessert brand headquartered in Delhi, has redefined the frozen dessert experience across the country. Specializing in a diverse array of natural desserts, Scuzo boasts approximately 90 meticulously crafted products, ranging from live-popsicles and gelato to sundaes and mocktails. The brand has franchise stores across India, inviting patrons nationwide to indulge in a delightful and health-conscious frozen journey.

The brand has recently expanded its menu, venturing into the confectionery market, promising the same level of quality, innovation, and taste that has become synonymous with its ethos.

Scuzo Ice ‘O’ Magic is rolling out a fresh bakery menu menu packed with deliciousness. The offerings include marshmallows, cookies, cheesecake, and tarts to name just a few. Cooked with Scuzo’s love for natural, these treats are just the start, with the brand working on an extended menu. 

“We’re stepping into the confectionery market with a menu that reflects our commitment to natural indulgence. The Indian market provides various opportunities and tremendous growth potential, provided that the product gives true value for money,” says Gagan Anand, Founder,  Scuzo Ice ‘O’ Magic.

“We have a well-equipped manufacturing unit that is continuously working on delivering the products according to the customer’s requirements. Scuzo has always been about more than just desserts; it’s a flavor-filled experience. As we expand, covering 20% of our menu with a variety of new treats, we’re ready to redefine convenience with a dash of delight,” he adds.

The brand has invested over Rs 1 crore in its plant in the first phase of operations.

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