Ferrero India has appointed Rohit Batra as Sales Director, Ferrero India, effective September 1, 2026, as the company looks to strengthen its sales organisation and accelerate growth across India’s evolving retail and consumption landscape.
In his new role, Rohit will lead Ferrero India’s sales organisation and spearhead its growth agenda across channels. His mandate will include strengthening the company’s Route-to-Market strategy, Commercial Excellence and Category Excellence initiatives, while driving market share, deeper customer partnerships and sharper execution across General Trade, Modern Trade, E-Commerce and Out-of-Home channels.
Rohit is part of Ferrero India’s Executive Management team and brings more than 13 years of experience with Ferrero, having previously held leadership positions including Head of Supply Chain and Head of Emerging Markets. Overall, he brings more than 30 years of professional experience spanning supply chain, manufacturing, operations and procurement across the FMCG, pharmaceutical and services sectors.
Commenting on the appointment, Hamid Touil, Managing Director, Ferrero India, said, “We are delighted to have Rohit take on the leadership of our sales organisation. His extensive experience across the value chain, combined with his deep understanding of the business and customers, gives him a unique perspective to strengthen and lead our growth agenda.”
Speaking on his appointment, Rohit Batra, Sales Director, Ferrero India, said, “I am excited to take on this role at an important phase in Ferrero India’s growth journey. With an ever-evolving customer landscape, we look forward to strengthening our go-to-market capabilities, accelerating each channel’s growth and creating greater value for our customers and consumers.”
Rohit’s appointment comes as Ferrero India continues to sharpen its commercial capabilities and expand its presence across a rapidly changing Indian market. With his cross-functional experience across the value chain and deep understanding of Ferrero’s business, Rohit is expected to play a key role in strengthening the company’s sales execution, expanding market penetration and building sustainable growth across channels.
