Friday, June 14, 2024

Wellness Forever expands footprint; opens 4 new stores

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Wellness Forever has recently expanded its retail presence by launching several new stores in different locations in India during May 2024. These new company-operated stores are situated in Khed-Ratnagiri, Harsul-Aurangabad, Ojhar-Nashik, and Gurudev Nagar-Nagpur. Additionally, the company has opened a franchise store on Annapurna Road in Indore.

This expansion is part of Wellness Forever’s strategy to increase its footprint and make its wide range of wellness products, including medicines, health and nutrition products, and personal care items, more accessible to customers across various regions.

As the third-largest pharmacy retail chain in India, Wellness Forever has significantly expanded its offerings in the health and wellness segment, particularly during and after the COVID-19 pandemic. The company now includes a variety of health and wellness FMCG (Fast-Moving Consumer Goods) products, spanning multiple categories such as food and personal care. This diversification provides customers with convenient access to a wide range of holistic health solutions under one roof.

By March 2024, Wellness Forever operated approximately 337 company-owned and company-operated stores, and 70 franchise-owned and franchise-operated stores. The brand’s presence extends across four states and over 50 cities nationwide. A typical Wellness Forever store covers about 800 square feet, with 300 square feet dedicated to pharmaceutical products and the remaining 500 square feet allocated to a self-browsing section for other health and wellness items. 

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