Scuzo Ice ‘O’ Magic, India’s Fastest-Growing Live-Popsicle and Gelato Brand has opened its second outlet—in Patna, Bihar. The brand is thrilled to bring back the innovative dessert concept to the city on the ground floor of Nasib Market, Ramnagri More, Ashiyana.
Scuzo Ice ‘O’ Magic is no run-of-the-mill dessert store. With Scuzo, one gets to make one’s own popsicle using a variety of real fruits with a unique live-freezing process that happens right before their eyes. A refreshing, interactive, and visually appealing dessert experience with a focus on freshness, personalization, and transparency.
But popsicles are just the beginning. The new Patna outlet boasts a colorful and sophisticated menu of handcrafted gelatos, crispy-waffle cones, thick milkshakes, and sundaes, all made from 100% real fruit and premium ingredients and free of artificial colors, flavors, and preservatives. That means consumers can indulge guilt-free—enjoying taste and health in every bite.
Gagan Anand, Founder, Scuzo Ice ‘O’ Magic, discussed his enthusiasm for the new opening: “Opening another store in Patna is a milestone for us. Our vision has always been to revolutionize the dessert industry in India—from the conventional, sugar-drenched to something enjoyable, healthier, and interactive. This store is proof of that vision being fulfilled in yet another energetic city.”
Franchisee Partner Mohsin Raza Khan also expressed his eagerness: “We are excited to bring Scuzo to the heart of Bihar. It’s not just about desserts—it’s about spreading delight. From the freshness of our ingredients to the excitement of live freezing, every aspect of the experience is crafted to impress our customers.”.
The location of the outlet at Nasib Market, Ramnagri More is extremely strategic for locals and tourists alike, particularly family and youth seeking a place to hang around and try out something new.
With the launch of this store, Scuzo Ice ‘O’ Magic continues to break new ground in India’s dessert market. As it expands from city to city, the brand continues to adhere to its fundamental philosophy: serving hand-made desserts that are as innovative as they are wholesome.
