Friday, June 14, 2024

Nestlé India launches new environmental campaign 

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Nestlé India has launched a new video-‘Maggi-Desh ke liye 2 minute’ on its LinkedIn handle as part of a campaign promoting environmental conservation. In the video, Iqra Khan, an executive at Nestlé India, discusses the packaging of their Maggi product, which is made from easily recyclable plastic. The ad also highlights the company’s efforts in the proper disposal and collection of plastic waste in India.

Commenting on the new campaign, Suresh Narayanan, Chairman and Managing Director, Nestlé India Ltd., posted, “Each of us has to play our part to protect the environment. Maggi once again takes a pledge and urges you to give ‘2 Minutes of your conscience and time’ to protect our surroundings! The best ambassadors of change are always ordinary men and women, especially our own employees at Nestle India, who show empathy, commitment, action, and conscience to do small acts to protect our environment and gently nudge fellow Indians to make their small yet invaluable contributions.”

This new campaign showcases Nestlé India’s commitment to sustainability. With Maggi’s easily recyclable packaging and robust waste disposal efforts, the company sets a precedent for responsible corporate citizenship and inspires fellow Indians to make meaningful contributions towards environmental preservation.

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