Wednesday, July 24, 2024

Godrej Food Trends Report 2024 Reveals Chocolate Trends

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Godrej Vikhroli Cucina has released a new report titled-The Godrej Food Trends Report 2024 that reveals significant shifts in the chocolate industry, highlighting trends toward artisanal creations, bean-to-bar philosophies, and an appreciation for Indian-origin chocolates.

This report compiled insights provided by over 190 experts, including celebrity chefs, influential bloggers, and nutritionists. Here are the key trends highlighted in the report:

Key Trends for the Chocolate category:

Artisanal, homemade or craft chocolates: 94.2% of experts believe that artisanal, handmade, or craft chocolates will captivate discerning consumers in 2024. The artisanal touch, careful craftsmanship, emphasis on organic ingredients, and overall care and respect given to each component significantly enhance the perception of product quality.

Additionally, a rising preference for higher chocolate percentages indicates a growing awareness among consumers about what constitutes real chocolate, contributing to a more informed and discerning audience.

Notable examples of this trend include Fantasie Fine Chocolate by Chocolate Sommelier Zeba Kohli and Ether Atelier Chocolat by Pastry Chef Prateek Bhaktiani, both of which embody the essence of this feature.

Bean to Bar: Beyond the artisanal allure, 84.6% of experts believe that the bean-to-bar philosophy, which focuses on using carefully sourced beans for a pure and traceable experience, will continue to resonate strongly in the chocolate segmentThis approach emphasizes transparency, quality, and sustainability, as well as knowing the origins and journey of the chocolate.

Indian Origin: A notable trend is the growing appreciation for local flavors and sustainable practices, with 76.9% of experts predicting greater demand for Indian-origin chocolates. This trend reflects a conscious desire to support local artisans and businesses while celebrating the rich and diverse culinary heritage of India. Indian-origin chocolates, with their unique flavor profiles and sustainable production methods, are gaining popularity among consumers seeking both quality and ethical choices.

Commenting on the report, Chef Varun Inamdar, Celebrity Chef, The Prince of Chocolates & Contributor to the annual Godrej Food Trends Report, said, ‘‘The Godrej Food Trends Report 2024 reveals a shift towards artisanal, bean-to-bar, and Indian-origin chocolates, reflecting a growing appreciation for quality and sustainability, while supporting local artisans and honoring the rich heritage of chocolate-making.’’

To know more about the chocolate trend, download Godrej Food Trends Report 2024 at

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