Friday, December 5, 2025

The Stone Sapphire India Pvt. Ltd. launches ‘Glimm’ at HGH 2025

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The Stone Sapphire India Pvt. Ltd. (TSSIPL), one of India’s leading brand platforms across consumer categories, today announced the launch of Glimm, its newest entrant in the homeware vertical. Unveiled at HGH India 2025, Glimm marks a strategic expansion into the premium-luxury porcelain kitchenware and tableware segment, with prices starting at Rs. 25,000 & above.

Combining minimalist design, functional resilience, and a premium finish, Glimm is crafted for modern Indian households seeking both aesthetics and everyday durability. This launch represents the first in a series of category introductions under the Glimm brand, reinforcing The Stone Sapphire’s growing presence in the Indian homeware landscape.

“The launch of Glimm marks more than the introduction of a new product line—it reflects The Stone Sapphire’s strategic focus on clarity, capability, and consistency across our portfolio,” said Shobhit Singh, Managing Director & CEO, The Stone Sapphire India Pvt. Ltd. “With Glimm, we are establishing a refined, design-led homeware ecosystem tailored to the evolving needs of Indian consumers. Every product is underpinned by our robust OEM network, deep category expertise, and a firm commitment to scalable, compliant, and market-ready solutions that deliver long-term value.”

The launch aligns with TSSIPL’s recently refreshed corporate identity, which now features a minimalist green logo symbolising sustainability, consistency, and trust. All products under the homeware category will carry the mark “Marketed and Distributed by The Stone Sapphire”, reinforcing quality assurance and brand stewardship across retail touchpoints.

In addition to Glimm, The Stone Sapphire’s homeware portfolio includes established brands such as Corelle, BergHOFF, and LAV, each curated for specific consumer preferences and lifestyles. With a focus on design excellence and operational scalability, the company continues to bridge global quality standards with Indian market needs through its robust OEM-led model.

TSSIPL’s homeware strategy is built on a decentralized production network that empowers small and mid-scale suppliers while ensuring international certifications and compliance, including EN71ISO 9001:2015, and SMETA 4-pillar audits. Rather than manufacturing in-house, the company orchestrates a value-driven supply ecosystem—ensuring product innovation, cost efficiency, and speed to market.

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