“Retail sales grew by 7% in May and 8% in June, following nearly a year of 4–5% year-on-year growth. The festive season begins at the end of August, which may influence how demand evolves. Retailers have a sharp focus on the way consumers are buying non-discretionary goods. Non-discretionary spending creates hope for the consumption market.”, said Kumar Rajagopalan, CEO, RAI. Regional data shows that West India recorded the highest year-on-year growth at 10%. North India recorded a 9% rise followed by South and East India showing a growth of 7% and 4% respectively.

Among categories, apparels and sport goods led with 10% growth each, while consumer durables & electronics (CDIT); jewellery and QSR grew by 9% each.

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