The Chocolate Hazelnut Pudding is an exquisite creamy delight suitable for any time, any place. Made with 80% milk and devoid of preservatives, its flavor can trigger an irresistible desire for successive spoonfuls. Furthermore, individual servings are accessible through Swiggy Instamart and epigamiastore.com, alongside an assortment of other flavors within the same range, including Caramel & Chocolate.

Rahul Jain, Co-Founder and CEO, Epigamia, said, “We are very excited about the Chocolate Hazelnut flavour and what better time than Valentine’s week to share it with everyone! The limited-edition pack was very thoughtfully created. Our collaboration with Swiggy Instamart is a wonderful opportunity to surprise our customers with this new classic flavour and we hope that they cherish, relish and keep coming back for more.”

“At Swiggy Instamart, we are always looking to delight our customers. As more and more customers turn to Swiggy Instamart for their Valentine’s Day purchases, we believe Epigamia Hazelnut Chocolate pudding will further elevate their celebrations,” said Anirban Roy, Vice President, Category, Swiggy Instamart said.

The sweet surprise is for customers in Mumbai who place their orders via the Swiggy Instamart app on any day starting Chocolate Day (9th Feb, 2024) till Valentine’s Day (14th Feb, 2024).

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The Turbo range of protein milkshakes are available in a convenient 250 ml bottle, making it the perfect on-the-go option. The source of protein is Milk Protein Concentrate (MPC) which has a PDCAAS score (protein digestibility scoring system adopted by US FDA) of 1, which makes it the easiest protein to digest and absorb. When compared to other ready-to-drink protein milkshakes, Epigamia’s turbo range has a better protein-to-calorie ratio (25% more protein for the same amount of calories). When compared to whey powder, the calorie and protein content of 1 bottle is at par with 1 scoop of whey powder – making it a convenient and tasty format for protein conscious people! And to top it all, it has zero added sugar, zero fat and no preservatives!

Rahul Jain, Co-Founder and CEO, of Epigamia, said, “At Epigamia, we firmly believe that enjoying a healthier lifestyle should be a flavourful and convenient experience for everyone. Today, most Indians are protein deficient. Fortunately, awareness around protein is rising and people are increasingly adding protein in their diet. Our aim is to deliver a product with an outstanding macronutrient profile, easy absorption, great taste, and convenience through our Epigamia Turbo protein milkshakes!”

These Turbo 25g protein Milkshakes are now available at select stores nationwide and online on Swiggy Instamart, Blinkit, BigBasket and epigamiastore.com

About Drums Food International: 

Drums Food International is a new-age FMCG company, makers of Epigamia – one of India’s leading health snack brands. Epigamia has become popular across a wide consumer demographic owing to its unique and contemporary product offerings.  The brand retails across approximately 20,000+ touchpoints in 30+ towns with 24 SKUs at the moment, which includes modern trade chains like DMart, Reliance, Nature’s Basket, and More retail; e-commerce platforms like Big Basket, Swiggy, Amazon, Zepto, BlinkIt, and numerous general trade retailers.

The post Epigamia launches India’s first 25 g Protein Milkshakes with no sugar appeared first on Business of Food.

In the new role, Rahul will be spearheading the company’s overall business and creating a unique proposition in the FMCG space, developing strategies to stay competitive, identifying new opportunities, and fostering innovation.

“We are happy to have Rahul as our CEO whose strategic business acumen and dedication to Epigamia’s values make him the perfect fit for this role,” said Rohan Mirchandani, Co-Founder & Executive Chairman, Epigamia.

An IIT Bombay and ISB Hyderabad alumnus, Rahul began his career in finance, working for Deutsche Bank’s Credit Structuring team. Post his MBA, he successfully launched Doctor Moo – a 100% organic milk brand. Later on, he recognized a shared passion to promote and build brands in the premium dairy segment and partnered with Rohan Mirchandani to launch Epigamia.

Over the previous year, Epigamia has undertaken strategic measures to streamline its cost structure across diverse functions leading to significantly improved profit margins. Epigamia is committed to innovation and has continuously pushed the boundaries for introducing new dairy products. It has been a remarkable journey, from launching Greek Yogurt as a category in India to being in the forefront for bringing more quality products for the customers.

Rahul Jain, Co-Founder and CEO, Epigamia, said, “I am humbled by this new opportunity and look forward to a journey that is fueled by innovation and our team’s collective passion. I envision a path in which every decision reflects our commitment to quality and our desire to lead change. Together, we will redefine the consumer product landscape and build a legacy that makes Epigamia the ultimate choice among its consumers.”

The brand retails across approximately 20,000+ touchpoints in 30+ towns with 24 SKUs at the moment, which includes modern trade chains like DMart, Reliance, Nature’s Basket, and More retail; e-commerce platforms like Big Basket, Swiggy Instamart, Amazon, Zepto, BlinkIt, and numerous general trade retailers.

About Drums Food International:  
Drums Food International is a new-age FMCG company, renowned as the creator of Epigamia, a premier health snack brand in India. Epigamia’s popularity spans diverse consumer demographics, driven by its distinctive and contemporary product offerings.

The post Epigamia elevates Rahul Jain as Chief Executive Officer appeared first on Business of Food.