From day one, B S Nagesh set ambitious goals for the company, driven by the belief that business should impact lives meaningfully. Over time, an extraordinary team joined him, amplifying these goals and turning Shoppers Stop into a household name. Co- authored by Ritu D Ferrao, SERVE Business from the Heart—the SHOPPERS STOP way—captures the essence of this iconic brand’s journey while reflecting the remarkable growth of India’s retail industry.

SERVE Business from the Heart—the SHOPPERS STOP way, published by Crossword was launched at Crossword’s flagship store in Kemps Corner, Mumbai. With over 200 titles published by Crossword, the brand continues its mission to highlight impactful stories and thought leadership. The first ever book of Mr. BS Nagesh, is a fitting addition to their growing collection.

In the presence of an enthusiastic audience, including industry stalwarts and thought leaders like the CEO of Crossword Book Store, Aakash Gupta, Kishore Biyani Founder, Future Group, Neel Raheja, President of K Raheja Corp, Kavindra Mishra, MD, Shoppers Stop and Harsh Mariwala, Founder and Chairman of Marico. B S Nagesh in conversation  with Co-founder and Director, Founding Fuel Publishing Pvt Ltd, Indrajit Gupta. They discussed a few key nuggets of the book and the evolution of modern retail in India.

Proud to celebrate the launch of SERVE Business from the Heart—the SHOPPERS STOP way, Aakash Gupta, CEO of Crossword, shared, “B S Nagesh is not just a pioneer of modern retail in India but also the visionary behind a transformative retail culture. We are privileged to publish his debut book, which aligns perfectly with our mission to highlight impactful stories and    promote thought leadership. This project honours his remarkable legacy and serves as a source of inspiration for the next generation of changemakers.”

B S Nagesh stated, “SERVE Business from the Heart—the SHOPPERS STOP way, is a story of how dreaming the impossible is good. What’s better is taking people along with you and making this seemingly impossible dream come to life. And in the process, changing lives and industries for the better.”

Ritu D Ferrao said, “While SERVE Business from the Heart—the SHOPPERS STOP way is a tale about how modern retail got introduced in India, it is also about how being kind, empathetic and compassionate towards  people can build a successful business.”

The post Crossword Publishes SERVE Business from the Heart—the SHOPPERS STOP way—a Story by B S Nagesh who Introduced Modern Retail in India appeared first on Business of Food.