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	<title>foodbusiness Archives - Business of Food</title>
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		<title>Ready to Rock and Roll! How Tibb’s Frankie is Reinventing a Legacy Brand</title>
		<link>https://www.businessoffood.in/ready-to-rock-and-roll-how-tibbss-frankie-is-reinventing-a-legacy-brand/</link>
		
		<dc:creator><![CDATA[Nupur Chakraborty]]></dc:creator>
		<pubDate>Tue, 01 Oct 2024 11:32:42 +0000</pubDate>
				<category><![CDATA[Brand Story]]></category>
		<category><![CDATA[Food Premium]]></category>
		<category><![CDATA[In Focus]]></category>
		<category><![CDATA[foodbusiness]]></category>
		<category><![CDATA[FoodInnovation]]></category>
		<category><![CDATA[foodservice]]></category>
		<category><![CDATA[HoReCa]]></category>
		<category><![CDATA[quickservicerestaurants]]></category>
		<category><![CDATA[restaurantbusiness]]></category>
		<category><![CDATA[restaurants]]></category>
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					<description><![CDATA[<p>It all began&#160;in 1967. That was when Amarjit Singh Tibb chanced upon the Middle Eastern staple — pita bread — in Beirut, and was floored. Enamoured by the concept of breads packed with wonderfully seasoned meats, back in India, he along with his co-founder and wife, Surinder Kaur Tibb, began innovating and creating wheat rolls [&#8230;]</p>
<p>The post <a href="https://www.businessoffood.in/ready-to-rock-and-roll-how-tibbss-frankie-is-reinventing-a-legacy-brand/">Ready to Rock and Roll! How Tibb’s Frankie is Reinventing a Legacy Brand</a> appeared first on <a href="https://www.businessoffood.in">Business of Food</a>.</p>
]]></description>
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<p>The post <a href="https://www.businessoffood.in/ready-to-rock-and-roll-how-tibbss-frankie-is-reinventing-a-legacy-brand/">Ready to Rock and Roll! How Tibb’s Frankie is Reinventing a Legacy Brand</a> appeared first on <a href="https://www.businessoffood.in">Business of Food</a>.</p>
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