Established in 2017 by school friends Akshay Kedia, Anand Jain, Ankesh Jain, and Shubham Bhandari, with a focus on providing high-quality coffee and creating welcoming spaces, the Coffee brand has gained a loyal customer base in India. NBC delivers quality coffee experiences, captivating patrons not only in Jaipur but across 10 states and 26 cities. The coffee retailer has set itself apart through its commitment to infuse joy in every sip.

Nothing Before Coffee currently has 50 stores wherein the company added 25 new outlets in FY 2023-24 till now, the leading coffee chain is present in 26 cities and has added 8 cities this year which the company says is “the highest-ever store addition”. NBC is looking to rapidly expand its presence in the coming years.

NBC has a collaboration agreement with Building Brands for Tomorrow (BBFT), a leader in restaurant franchising and startup growth consulting. BBFT specializes in helping restaurants and retail businesses acquire investors and expand their footprints through franchising. Through this partnership, BBFT will accelerate the overall expansion of Nothing Before Coffee’s franchise network in India.

Nothing Before Coffee (NBC) provides a diverse selection of 100% vegetarian options, embodying the ethos of “global quality, local pricing.” These offerings cater to customers of all age groups, ensuring that everyone can enjoy NBC’s products while adhering to their dietary preferences.

“The launch of our 50th outlet is not just a numerical achievement; it’s a testament to our commitment to crafting exceptional coffee experiences. Our vision is to become the household name for coffee and beverage cafes in Tier 1 & Tier 2 cities of India and beyond, offering a convenient and delicious coffee experience. We believe in the power of coffee to bring people together, and we’re excited to share that with our customers,” said Akshay Kedia, Founder & CMO, Nothing Before Coffee.

“The market is experiencing a significant demand for reasonably priced coffee, with very few brands catering to this segment on a nationwide scale. It fills me with great joy and pride to witness and support NBC’s transformation from nonexistence to prominence! Moving forward, the aim is to expand and enhance NBC’s presence across the entire Indian landscape,” said Rohit Singh, Founder, Building Brands for Tomorrow (BBFT).

The post Nothing Before Coffee Opens 50th Store in New Delhi’s Malviya Nagar, Plans Nationwide Expansion appeared first on Business of Food.

This achievement signifies Barista Coffee’s constant dedication to provide enriching and lively coffee experiences across India. The prime location, Rajiv Chowk, is one of the biggest transit hub of Delhi, reflecting Barista’s idea of creating inviting spaces for coffee enthusiasts. The new outlet is set to become a go-to destination for both locals and commuters.

Rajat Agrawal, CEO Barista Coffee, said: “We are overwhelmed to achieve this milestone of opening our 400th café for our guests as 2024 begins. As we expand our presence and strengthen our network reach, the key focus is on guest engagement and consistency in our services. Rajiv Chowk is a unique location which showcases the brand to a larger universe which commutes through the metro network, I am sure this would become a preferred place for travelers as a perfect meting hub.”

Incepted in the year 2000 under the name Barista Coffee Company Limited, the brand was established with the sole aim of providing a truly international coffee experience to its customers in a warm, friendly, and peaceful environment.

Today, it is one of the leading chains of espresso bars and cafés in India and strives to provide an international experience in terms of cafés and coffee culture. Barista Coffee Company Limited has outlets in Sri Lanka as well.

The post Barista Coffee reaches 400 store milestone in India appeared first on Business of Food.